The White Company - Art Direction

It’s the little things that matter…

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The White Company have been making impeccably stylish, beautifully designed products, principally in white, for over 26 years. Think timeless style, not fast fashion, quality, not quantity, and an attention to detail in everything we do, from hand-finished bed linen to our second-to-none customer service.

Attention to detail was key when it came to any White Company shoot. The linens had to be perfectly pressed, the pillow corners just right and the backgrounds the right balance of white. And as you can see, they’re pretty perfect!

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